Google Trends
This is a unique, realtime insight into what people are searching for. So what’s hot today (29th June 2009) and why?
1. don cornelius
2. tevin campbell
3. miley cyrus death
4. the o jays
5. ojays
So, what’s going on here? I thought Michael Jackson’s death was the hot thing right now. What are these searches about?
Note, that each search phrase has a “Hotness” rating which gives an idea of Search Volumes.
Let’s dissect the results.
1. don cornelius [Hotness: Volcanic]
Related searches:
tevin campbell, don cornelius wife, ojays, don cornelius arrested, o jays
Doing a bit of research it turns out Don Cornelius gave a talk at the 2009 BET (Black Entertainment Television) Awards. Janet Jackson and Michael Jackson’s dad were both at the BET awards and the event was a tribute to Michael Jackson.
Also, he’s been in the news recently re Michael Jackson’s death:
Don Cornelius and Michael Jackson
2. tevin campbell [Hotness: Volcanic]
Also on the BET Awards.
Tevin Campbell on BET
3. miley cyrus death [Hotness: On Fire]
This is an odd one. This hoax started off in November 2008 and has been circulating ever since.
Miley Cyrus Hoax
4. the o jays [Hotness: On Fire]
See search term 1 re the 2009 BET (Black Entertainment Television) Awards.
Note, if you don’t know who the O’Jays are:
“The O’Jays are a Canton, Ohio-based soul/R&B group, originally consisting of Walter Williams (b. August 25, 1942), Bill Isles, Bobby Massey, William Powell (January 20, 1942-May 26, 1977) and Eddie Levert (b. June 16, 1942). The O’Jays were inducted into the Vocal Group Hall of Fame in 2004, and The Rock and Roll Hall of Fame in 2005.”
See Wikipedia.
At 10:13: Cornelius gave away the lifetime achievement award to the O’Jays.
Don Cornelius on BET
5. ojays [Hotness: On Fire]
See search term 4 re the 2009 BET (Black Entertainment Television) Awards.